ESL Vision is a commercial LED lighting manufacturer and wholesaler located in Salt Lake City, Utah. Their innovative ideas and technology warranted a fresh, out-of-the-box look for packaging to separate them from the competition. Bold, on-trend colors coupled with clean and readable design is what sets them apart from the crowd.
Supporting collateral is equally bold and eye-catching. Sales sheets have bold and clean imagery to highlight the features that set ESL apart from the competition. Cut sheets are really a continuation of the sales sheet in addition to having the technical information.
A custom display is created to bolster sales in addition to bringing more attention to ESL Vision on a distributer’s sales floor. The supporting planogram and instructions are clear and make it easy to assemble and stock.